By Humayun Khan October 24, 2012 AdYapper Turns Online Ads Into Conversations Between Consumers and Brands Advertisements usually prompt one of two responses from consumers, they either ignore or watch passively. Chicago-based AdYapper…
By Humayun Khan October 15, 2012 Google Ventures-Backed TopFloor Launches to Turn Video Viewers Into Customers Santa Monica, CA-based TopFloor, a video-based platform which lets brands embed links to purchase items in media like videos…
By Humayun Khan October 11, 2012 Sharethrough Adds $5M to Help Publishers Build Native Ads Into Their Content Today San Francisco-based Sharethrough, a native video advertising company, announced it has raised $5 million in a Series…