Startup Canada Podcast: Routific’s Marc Kuo on building a global software scaleup

When building a startup, most entrepreneurs can’t predict market trends eight years into the future. For Marc Kuo, mastering world-class delivery algorithms for almost a decade couldn’t have paid off at a better time.

“The timing for this whole on-demand delivery ‘fad’ is lucky. I did not see that the industry would be here today,” said Kuo.

Kuo is the Founder and CEO of Routific, a route optimization solution for delivery businesses. Graduating cum laude with a masters degree in operations research from Erasmus University in the Netherlands, Kuo is an expert on advanced route optimization algorithms. Kuo’s experience in the field of logistics led him to realize the inefficiencies in delivery algorithms, spawning his idea to create a world-class software that was accepted into Techstars in 2015.

In this week’s #StartupPodcast, host Rivers Corbett talks to Kuo about the story behind his leading company. You’ll learn why after growing up in the Netherlands and working internationally, Kuo decided to start-up and make a home in Vancouver, Canada.

The Startup Canada Podcast Show is a production of Startup Canada, a grassroots, entrepreneur-led movement to bring together, celebrate, and give a voice to Canada’s entrepreneurship community. On the podcast, award-winning entrepreneur host Rivers Corbett speaks with the movers and shakers of Canada’s entrepreneurship community to give a glimpse into the future of business, and share insights on everything from social innovation to the future of work, investing, and why we need to think bigger to take our businesses global. Join Rivers Corbett for new episodes every Tuesday airing at 10 AM ET for lessons, trends, and opportunities in entrepreneurship from Vancouver to Fredericton; and Israel to Peru.

You can find every episode of The Startup Canada Podcast Show at


Startup Canada

Startup Canada is a grassroots network of entrepreneurs working together to build an environment for entrepreneurship in Canada.

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