Startup Canada Podcast: Overcoming fear of risk with Watered Down Apparel’s Siera Bearchell

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You don’t become a multi-pageant winner and successful business owner without learning a few life lessons. For Siera Bearchell, one of her biggest realizations was the importance of overcoming the fear of risk.

“What’s the worst thing that’s going to happen? You’re going to learn from it, it’s going to be an experience, and you move on. Sometimes you have something to lose, but far more you have something to gain.”

Born in Moose Jaw, Saskatchewan, Bearchell a multi-pageant winner as she was crowned Miss Universe Canada 2016 in Toronto and Miss Supranational 2015 as she represented Canada in Poland.

When she isn’t gracing pageant runways, Bearchell entrepreneurial side shines through as she works to grow her company, Watered Down Apparel. With an ingrained passion for Indigenous culture, Siera’s been recognized by the Native Women’s Association of Canada when she won the 2014 Helen Bassett Student Award for her work.

In his week’s #StartupPodcast, host Rivers Corbett talks to Bearchell about how she’s working to exemplify the power of self love and how she’s thriving in entrepreneurship, law, and global pageants.

The Startup Canada Podcast Show is a production of Startup Canada, a grassroots, entrepreneur-led movement to bring together, celebrate, and give a voice to Canada’s entrepreneurship community. On the podcast, award-winning entrepreneur host Rivers Corbett speaks with the movers and shakers of Canada’s entrepreneurship community to give a glimpse into the future of business, and share insights on everything from social innovation to the future of work, investing, and why we need to think bigger to take our businesses global. Join Rivers Corbett for new episodes every Tuesday airing at 10 AM ET for lessons, trends, and opportunities in entrepreneurship from Vancouver to Fredericton; and Israel to Peru.

You can find every episode of The Startup Canada Podcast Show at


Startup Canada

Startup Canada is a grassroots network of entrepreneurs working together to build an environment for entrepreneurship in Canada.

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