Startup Canada Podcast: Fulton Inbound Marketing founders on building brands and putting people first

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Sometimes startups get stuck in the weeds with strategies, plans, and everyday operations. Chris Kowalewski of Fulton Inbound Marketing knows the thing every entrepreneur needs to remember when it comes to making startups successful.

“There is no B2B, no B2C, only P2P: people to people.”

After ditching their 9 to 5 jobs to travel across Canada, Kowalewski and Rob Hyrkiel co-founded Showstopper Gear and Fulton Inbound Marketing in Toronto. Combining their passion for hockey and personable marketing, Hyrkiel and Kowalewski are carving their dreams into new and unique career paths.

In this week’s #StartupPodcast, host Rivers Corbett talks to Kowalewski and Hyrkiel about everything from building brands, marketing, and attracting customers to your business. Between the two of them, they have more than ten years of experience building brands for business.

The Startup Canada Podcast Show is a production of Startup Canada, a grassroots, entrepreneur-led movement to bring together, celebrate, and give a voice to Canada’s entrepreneurship community. On the podcast, award-winning entrepreneur host Rivers Corbett speaks with the movers and shakers of Canada’s entrepreneurship community to give a glimpse into the future of business, and share insights on everything from social innovation to the future of work, investing, and why we need to think bigger to take our businesses global. Join Rivers Corbett for new episodes every Tuesday airing at 10 AM ET for lessons, trends, and opportunities in entrepreneurship from Vancouver to Fredericton; and Israel to Peru.

You can find every episode of The Startup Canada Podcast Show at


Startup Canada

Startup Canada is a grassroots network of entrepreneurs working together to build an environment for entrepreneurship in Canada.

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