S|W: The SaaS Weekly – A Real IPO

The SaaS Weekly is a weekly newsletter covering the major SaaS news from Canada and around the globe.

Subscribe to S|W using the form at the bottom of this page to ensure you don’t miss out on the most important SaaS news every week!

Real Matters files to go public on the Toronto Stock Exchange(BETAKIT)

The last Canadian tech company to go public was Shopify in May 2015.

SOCi raises $8.5 million to deliver social media management at scale(YAHOO)

The round was co-led by technology funds Vertical Venture Partners and Grayhawk Capital.

Now an international company, Dax Dasilva explains why Lightspeed is committed to Canada(BETAKIT)

“We’re at a stage where companies are now starting to reach scale,” said Dasilva. “You’re seeing lots of exciting companies that don’t need to move to the Valley to be market leaders.”

SaaS startup Squad raises $2.1M from Blume Ventures, others(VCCIRCLE)

Squad, which offers a workflow automation platform, raised the funds from early-stage investor Blume Ventures.

The impact of SaaS on insurance(ITWEB)

For Stuart Blyth, direrctor at SilverBridge, the current drive towards digitalisation is an ideal opportunity for insurers to adopt a cloud-based approach to their systems.

Scholastic acquires Charlottetown-based Ooka Island(BETAKIT)

Ooka Island beginnings stretch back to 1960. It now has 95 books, and over 80 hours of personalized learning available on iOS and Android devices.

3 tips for maximizing Software-as-a-Service growth(ENTREPRENEUR)

Many companies that sell SaaS applications can struggle with driving adoption and expanding their reach. Here are three tips for capturing more revenue in today’s fiercely competitive SaaS market.

LANDR partners with ASCAP to provide unlimited mastering to 600,000 composers(BETAKIT)

ASCAP members will receive LANDR’s basic subscription and one HD WAV per month at no charge.

Qwilr, which turns boring business documents into attractive websites, raises $1.5M(TECHCRUNCH)

Qwilr’s new financing is provided by Germany’s Point Nine, a VC firm that specializes in SaaS businesses.

6 ways to integrate social proof in your SaaS marketing strategy(FORBES)

Growing subscribers who make a long-term commitment to your software platform is key to marketing. Here are 6 of the countless possibilities for your SaaS marketing plan, along with examples of companies doing it right.

Qualtrics raises $180 million on $2.5 billion valuation(ZDNET)

Qualtrics, an online survey research platform, raised $180 million in new venture funding by Insight Venture Partners and Accel, with participation from Sequoia Capital.


Amira Zubairi

Amira Zubairi is a staff writer and content creator at BetaKit with a strong interest in Canadian startup, business, and legal tech news. In her free time, Amira indulges in baking desserts, working out, and watching legal shows.

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