CDMN Soft Landing Program Welcomes 15 New Canadian Startups

Communitech Tannery

The Canadian Digital Media Network (CDMN) is welcoming 15 new companies to participate in its Soft Landing Program.

These companies will be provided assistance in accessing ten foreign markets, including Chile, Mexico, India, Brazil and Saudi Arabia.

Since the program’s inception, participants have earned more than four million dollars in new business and investment in nine foreign markets. With the latest round of funding, the total number of markets accessed will reach 15.

“Since its launch, we have seen the CDMN Soft-Landing program help Canadian startups and mid-sized companies take their businesses global,” said the CDMN’s Kevin Tuer. “The program is generating a return of more than 30 times on the investment made. The 34 companies that have gone through the program have reported new opportunities and sales and established key partnerships in their regions, showing that even modest funding at a critical time can have tremendous impact.”


The 15 new companies, and their soft landing destination in brackets, are:

  • Deep Trekker (Chile / US), a Waterloo-based startup that seeks to give people tools to explore deep water areas with a remotely operated underwater vehicle (ROV).
  • Mozzaz (US), a creator of specialized apps for healthcare patients that integrate to the care provider’s case management system.
  • Cream.HR (US), a firm dedicated to finding the best people for unique companies.
  • Loose Button (US), the leading beauty and lifestyle product membership service in the country.
  • 42 (Italy/US), which uses POSdata to provide in-depth understanding of what each person likes, so retailers can better customer relationships.
  • Viafoura (US/Australia), an easy to integrate audience engagement and social monetization platform specifically for premium digital publishers.
  • Secure City Solutions (Brazil/Saudi Arabia), which develops a unique software-based communication and collaboration tools.
  • Zighra (India/Singapore/US), which provides implicit, invisible, and intuitive authentication based on human kinetics.
  • Cinema Suite (US), which provides 3D applications for game developers and filmmakers.
  • (US/Cayman Islands), which moderates social media within a community and presents posts in real-time, for anyone to use in an easy to use website.
  • Mobovivo (UK, Germany, Singapore), a team of TV producers and talented software engineers that turn the TV industries biggest threat – mobile devices pulling audiences away from TV – into their greatest asset – ad revenue.
  • LOGISTRICS (Chile/Mexico), an M2M Company providing its solutions under a “Software as a Service” model. It serves the transportation sector.
  • Loud Crow Interactive (US), a creator of premium digital books.
  • Trusterra Technologies (US), which simplifies communication and collaboration through mobilizing projects.
  • Uniiverse Collaborative Lifestyles (US), the social marketplace for real life experiences.

The CDMN a federal Centre of Excellence in Commercialization and Research (CECR), and is dedicated to establishing Canada as a world leader in digital media, “by creating and enabling connections and collaboration between entrepreneurs, companies, research institutes, government and intermediary organizations across the country.”

CDMN is also known for its Canada 3.0 conference every year, which is Canada’s largest annual digital media conference. The sixth annual conference will be held at the Calgary TELUS Convention Centre on May 26th-28th, 2014. It’s theme will be Digital Innovation: Enabling the Energy Economy.

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