Hootsuite announced a partnership with New York-based Actiance to build a compliance and social engagement tool for financial services companies.
Actiance, which says its financial service customers manage over 500 million daily conversations across 70 channels, will partner with Hootsuite to keep companies’ social communication compliant with mandates set by regulatory bodies such as FINRA, SEC, IIROC, FCA, GDPR, and MiFID II.
“Eight-hundred of the Fortune 1000 including the world’s largest financial services organizations rely on Actiance and Hootsuite to deliver enterprise scale and innovative social and compliance solutions,” said Barry Ruditsky, senior VP of business development and global alliances at Actiance. “This partnership not only empowers advisors to compliantly engage with clients and prospects through social channels, but also to achieve huge efficiency gains without fear of sanctions, or of compromising sensitive information.”
The companies will integrate and co-sell a solution for content moderation, automated archiving, publisher notifications, and moderation on LinkedIn, Facebook, and Twitter. The solution will leverage Hootsuite’s platform with Actiance’s Socialite — which enables compliance across public social networks — and Alcatraz, its context-aware cloud-based archive.
“We’re thrilled to partner with Actiance to bring integrated solutions to our customers through Hootsuite’s market leading ecosystem,” said Joe Gruca, VP of global partners at Hootsuite. “Through this partnership, we’re leveraging the market leadership and expertise of both organizations to empower the financial services industry to compliantly leverage social and drive business results.”