Today in funding ($570K): Patchell Brook, Primped

Two Canadian startups have announced fresh funding rounds to fuel their growth. Here’s the latest on who raised how much, and from whom.

Primped launches with $210,000 in funding

Primped, which allows people to book freelance beauty professionals on demand, has launched in Toronto with $210,000 in funding.

The funding was raised from angel investors including startup founders and finance professionals, grants, and friends and family. The funding was meant to support the building of its apps, website, and marketing for customer acquisition.

“As ex-bankers, my co-founder Sarah Hartkorn and I really struggled to fit beauty and self care into our busy, rigid schedules.”

“As ex-bankers, my co-founder Sarah Hartkorn and I really struggled to fit beauty and self care into our busy, rigid schedules,” said Kate Dickson, co-founder of Primped. “We found it hard to find and vet the options available to us and wished for a way to book beauty in the more near-term. We also dreaded the process of physically getting to appointments, which was a real time drain. Primped was born out of this struggle as a way to make beauty more accessible and convenient.”

Since its beta launch in May, Primped has completed over 120 bookings. The company will be adding new offerings and expanding its service area on a rolling basis. For users in Toronto, Primped is now available for download on the App Store or for Android through Google Play.

Patchell Brook Equity Analytics raises $360,000

Miramichi, New Brunswick-based Patchell Brook Equity Analytics has raised $360,000, including $150,000 from The New Brunswick Innovation Foundation (NBIF).

The round also includes the Miramichi Technology Fund, Technology Venture Corporation, and a number of angel investors. The company’s CEO, Brian Donovan, was previously executive director of Enterprise Miramichi.

“Over the next year, we’re looking forward to continuing to grow our customer database and improving our platform to make it even more valuable for users,” said Brian Donovan, Patchell Brook’s president. “We’re thankful to NBIF for their ongoing support and guidance.”

Founded in 2013, Patchell Brook’s StockCalc software allows customers to calculate equity valuation for publicly traded companies. The software can produce 8,000 valuation reports each night, as well as 800 exchange-traded fund (ETF) reports and 146 industry reports each week. Most recently, StockCalc has introduced as a new API, which allows users to create more valuable reports and programs.

“The big thing about this investment that intrigued us is that they’ve developed an API which is attracting large customers,” said Daniel Hoyles, NBIF Investment Analyst. “With the new API, there are opportunities to begin embedding that software in other FinTech tools. They also have a strong early adopter customer relationship with the Globe and Mail, and they just keep continuing to build interest from other large customers.”

Feature photo via Unsplash.

Jessica Galang

Jessica Galang

Freelance tech writer. Former BetaKit News Editor.

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