Communitech is bringing in all the financial heavyweights. Earlier this week a partnership was formed that would see Manulife open up the RED Lab within the Hub to help spawn new innovations for the financial services company.
Next up is TD Bank with a 5-year agreement with Communitech to have a similar outlook of exploring innovations, “with a particular focus on customer experience.” This core customer focus is something that TD has taken seriously over the past few years, most notedly seen in its latest ad campaign that focussed on giving back and thanking its customers for banking with them.
“TD is proud to partner with Communitech on a fantastic innovation space in the Waterloo Region,” said Teri Currie, Group Head, Direct Channels, Marketing, Corporate Shared Services & People Strategies. “Our new lab will provide the opportunity to improve upon our legendary customer experience by exploring advanced technology solutions and collaborating with local startups and small- to medium-sized enterprises (SMEs). The program has additional facets that will benefit, develop and support startups, SMEs, and women in technology across Canada,” said Teri Currie of TD.
Iain Klugman, CEO of Communitech, stated the TD partnership will “provide TD access to the unique ecosystem at the Communitech Hub, where they will work alongside tech companies of all sizes in developing new technologies for the financial services sector.”
The agreement will also see the bank assist entrepreneurs and startups with tool to grow their business, potentially expand internationally, and also have a core focus to develop women in the technology sector with the “Women in Entrepreneurship initiative.”