Startup Canada Podcast Ep. 153: PR for startups with Trisha Beausaert

trisha beausheart

The way your story is told is how your company is remembered, or forgotten. Even in the world’s largest marketplace of online voice over talent, Trisha Beausaert knows how to be the voice that the world listens to, and remembers.

“It’s very much an understanding that you feed the other, the PR person needs to make sure their company is being covered, put it out to the masses and target the right people,” said Beausaert.

Beausaert is the PR manager at Voices.com and award-winning communications and public relations professional. She has worked with some of the biggest media outlets in North America, including The Wall Street Journal, Forbes, CBC, and Financial Post
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In this week’s #StartupPodcast, host Rivers Corbett talks to Beausaert about the ins and outs of public relations for startups.

The Startup Canada Podcast Show is a production of Startup Canada, a grassroots, entrepreneur-led movement to bring together, celebrate, and give a voice to Canada’s entrepreneurship community. On the podcast, award-winning entrepreneur host Rivers Corbett speaks with the movers and shakers of Canada’s entrepreneurship community to give a glimpse into the future of business, and share insights on everything from social innovation to the future of work, investing, and why we need to think bigger to take our businesses global. Join Rivers Corbett for new episodes every Tuesday airing at 10 AM ET for lessons, trends, and opportunities in entrepreneurship from Vancouver to Fredericton; and Israel to Peru.

You can find every episode of The Startup Canada Podcast Show at www.startupcan.ca/podcasts/.

Startup Canada

Startup Canada

Startup Canada is a grassroots network of entrepreneurs working together to build an environment for entrepreneurship in Canada.