Startup Canada Podcast: Chris Johnson on Investing Ahead of the Curve

Startup Canada Podcast

“If everyone told you what they wanted, then everyone would have horses.”
– Henry Ford, Founder of Ford Motor Company

Chris Johnson thinks Ford’s thoughts on innovating transportation applies just as easily to developing new technology today.

To Johnson, it’s not about coming up with new ideas that the customer doesn’t know they want yet. It’s about reading between the lines of what customers say and delighting them in a way they didn’t expect.

In this edition of the Startup Canada Podcast, host Rivers Corbett talks with Chris Johnson, CEO and co-founder at Permission Click and one of the founders of Startup Winnipeg. Johnson gets real about the challenges of being an entrepreneur and why it’s important to be connected to the startup ecosystem.

What is his advice for entrepreneurs in the startup ecosystem? Invest ahead of the curve. Investing time and energy to build the community will pay off in the long run.

The Startup Canada Podcast Show is a production of Startup Canada, a grassroots, entrepreneur-led movement to bring together, celebrate, and give a voice to Canada’s entrepreneurship community. On the podcast, award-winning entrepreneur host Rivers Corbett speaks with the movers and shakers of Canada’s entrepreneurship community to give a glimpse into the future of business, and share insights on everything from social innovation to the future of work, investing, and why we need to think bigger to take our businesses global. Join Rivers Corbett for new episodes every Tuesday airing at 10 AM ET for lessons, trends, and opportunities in entrepreneurship from Vancouver to Fredericton; and Israel to Peru.

You can find every episode of The Startup Canada Podcast Show at


Startup Canada

Startup Canada is a grassroots network of entrepreneurs working together to build an environment for entrepreneurship in Canada.

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