Startup Canada Podcast: building the machine driving your business with Jeanne Lam

Everyone has a story they can bring to life – a mantra by which Jeanne Lam, general manager of Wattpad, says the company lives by each and every day.

Lam is a senior executive with over fifteen years of experience working in technology and high-growth consumer startups. She is the general manager of Wattpad, a global multi-platform entertainment company that is home to a community of more than 80 million people.

Prior to Wattpad, Lam led growth and user acquisition at Shapeways, the world’s largest 3D printing service. She has also worked at Yahoo as director of platform strategy, and mobile payments company, GoPago, as head of marketing and business intelligence. Before her startup career, she spent three years as a management consultant at Accenture.

“The business wasn’t driven from sourcing content, it was about creating a network effect that needs to exist for the business to grow, scale, and accelerate without the need for a marketing budget,” said Lam.

In this week’s episode of the #StartupCanadaPodcast, sponsored by Mastercard and Ceridian, Lam discusses the importance of building in processes that make your business self-driven, and starting with your eye on a global prize.

The Startup Canada Podcast Show is a production of Startup Canada, a grassroots, entrepreneur-led movement to bring together, celebrate, and give a voice to Canada’s entrepreneurship community. On the podcast, award-winning entrepreneur host Rivers Corbett speaks with the movers and shakers of Canada’s entrepreneurship community to give a glimpse into the future of business, and share insights on everything from social innovation to the future of work, investing, and why we need to think bigger to take our businesses global. Join Rivers Corbett for new episodes every Tuesday airing at 10 AM ET for lessons, trends, and opportunities in entrepreneurship from Vancouver to Fredericton; and Israel to Peru.

You can find every episode of The Startup Canada Podcast Show at www.startupcan.ca/podcasts/

Startup Canada

Startup Canada

Startup Canada is a grassroots network of entrepreneurs working together to build an environment for entrepreneurship in Canada.