For retailers working with big data, sometimes it’s too much of a good thing: while retailers might have access to a lot of data, it can be difficult to navigate.
On last week’s The Disruptors, one Toronto-based company pitched how it is trying to make the process easier. Rubikloud‘s platform helps retailers process and analyze big data in a simplified way to help them make informed business decisions.
“We’re making very easy for retailers to not have to go with large system integration and infrastructure deployments to get that data wrangled and organized,” said CEO and co-founder Kerry Liu. “[We’re disrupting] the world of management consulting that retailers spend millions of dollars and years on, just to get access to a small portion of the data science and products that we’ve built.”
Following the pitch, co-hosts Bruce Croxon and Amber Kanwar sat down to talk about how startups are infiltrating the big data space that has, in the past, been dominated by large companies like IBM. “What is happening with this data-generated world with smartphones, it allows the little guys to be able to compete with the big guys,” Croxon said.
Watch the full pitch below:
BetaKit is a production partner on The Disruptors. Tune in to BNN every Thursday night at 7pm for full episodes!