Lori Casselman is joining TribalScale as president and COO.
In her role, Casselman will be responsible for growing TribalScale’s revenue and international expansion. Casselman joins the company following the departure of former chief revenue officer and president Kirstine Stewart; according to her LinkedIn, Stewart joined the World Economic Forum as head of media, entertainment and information sectors in November.
“TribalScale is a dynamic business poised to have a tremendous impact. They are transforming how enterprise organizations build software, innovate, and deliver meaningful value to their users,” said Casselman. “I’m excited to join as they continue on this trajectory of exponential growth, while maintaining a focus on optimizing the customer experience and building a best-in-class culture. TribalScale is defining the future and I’m thrilled to have the opportunity to lead this team.”
Sheetal Jaitly remains TribalScale’s CEO. “Lori coming on as president and COO is a clear reflection of where we are today: ready to take on the future and any challenge that comes our way as we grow and scale,” said Jaitly. “She is a proven leader who has an extensive track record in strategic growth and transformation, innovation, and scalable tech solutions. Lori will be a huge asset to our team as we continue to focus on building a solid foundation, and to right the future.”
In the past, Casselman served as League’s chief health officer, where she served for two years with a background in executive roles at Sun Life Financial. She was also at executive with Buffett & Company, one of North America’s early digital health businesses which was acquired by Sun Life.