Just Eat launches mobile app, aims to process $50 million worth of food orders

One of the easiest tasks in the world got a little bit easier today, as the Canadian branch of JUST-EAT.ca, a food delivery website, announced the launch of its mobile app for on-the-go ordering.

The new e-commerce iOS mobile app will replace the company’s existing mobile site, allowing hungry Canadians to order take-out or delivery from their mobile device. The app will also include restaurant suggestions based on the user’s location, up to date information about the restaurant and its menu, reviews created by fellow JUST-EAT.ca users, and order status information.

As Canada’s largest and only nationwide food ordering service, delivering goods from over 3,500 restaurants in 160 cities and towns across the country, JUST-EAT.ca has brought over two million orders to the nation’s doorsteps since it entered the Canadian market in 2009.

The company expects to see 10,000 downloads within the app’s first month, and $50 million in order revenue processed through the app this year.

“There’s no longer an excuse to walk around with a rumbling stomach,” Todd Masse, JUST-EAT.ca’s managing director, said in a press release. “With our new app, it’s easy to order from the palm of your hand in seconds-no matter where you are. We can’t wait to see how Canadians kick their hunger to the curb!”

Alongside the new app comes the launch of JUST-EAT.ca’s Give Hunger The Finger campaign, where users can enter to win one of ten $25 vouchers for downloading the app and posting a picture on twitter or Instagram that shows how they defeated hunger.


Jared Lindzon

Jared Lindzon is a freelance journalist born and raised in the city of Toronto. Specializing in small business, tech, and careers, Jared’s work is regularly featured in the Toronto Star, the Globe & Mail and the National Post, among others.

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