CanCon Podcast Ep. 57: Is Hootsuite a unicorn (and does it matter)?

Hootsuite lobby
Hootsuite, one of the province's

Hootsuite, one of Canada’s startup tech darlings, has been touted as a unicorn (or narwhal, if you will) since 2014. This week, however, Bloomberg Business and Technology reporter Gerrit De Vynck raised some doubts about the company’s valuation and therefore the illustrious label as well.

Uber has once again found itself in the midst of a bad news cycle as further sexual harassment accusations have come out of the woodwork. If that weren’t enough, Uber’s CEO Travis Kalanick was also the center of attention after a video of his heated exchange with a driver surfaced. These incidents have followed an already tumultuous 3 months for the company, leaving the CanCon team wondering if it time for a leadership change at Uber.

In CanCon news, Rob Kenedi, one of the original CanCon crew, is going to be traveling to the states for TWG a lot more in the coming months. With recent border changes under the new US administration, the introduction of Bill C-23, and stories of people being required to unlock their technological devices for border security, the CanCon team is asking Rob how he will protect his data’s integrity on his new ventures.

Tune in as CanCon’s podcast crew – Erin Bury, Managing Director of 88 Creative, Rob Kenedi – TWG’s Entrepreneur in Residence and host of the amazing #smallrooms podcast, Gerrit De Vynck, Technology reporter for Bloomberg Business, and Douglas Soltys, BetaKit Editor in Chief – gives founders of tech startups some much needed communications and PR tips.

Have some hot takes on the topics that were covered? Maybe you want to suggest something for a future podcast! Perhaps you have a burning question about something you read in tech news that we didn’t cover. Email us, post a comment below with the answer or question, or better yet, rate CanCon 5-stars on iTunes and post your thoughts there.

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Special thanks to TWG for helping make the CanCon Podcast happen!


CanCon Podcast Episode 57 (03/05/17)

Uber’s no good, very bad 2017
A Profound Apology
It’s more than the fate of just Uber: The cult of the founder is at risk and a lot of VCs are thrilled.
Google’s lawsuit against Uber revolves around frickin’ lasers
A note on our lawsuit against Otto and Uber
How Uber Deceives the Authorities Worldwide

We prefer narwhal
Hootsuite: The unicorn that never was
Hootsuite refutes questions of unicorn status following Bloomberg report

Dilemmas at the border
Pre-clearance bill would give U.S. border agents in Canada new powers
A US-born NASA scientist was detained at the border until he unlocked his phone
I’ll never bring my phone on an international flight again, and neither should you

Canadian Content music clip (under fair dealing): “I was born (A Unicorn)” by The Unicorns


Robyn Edgar

Robyn Edgar has a background in computer science, Arctic biology and bioinformatics, but she chose to leave the research world to bring science and tech to the public in the form of broadcast media. She's now BetaKit's resident audio producer. In her spare time, she volunteers at a campus radio station and practices her "old timey" radio voice impressions.

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