AceTech Ontario rebrands to Peerscale

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AceTech Ontario has rebranded to Peerscale in an effort to better reflect its mission of connecting tech leaders.

The organization is dedicated to providing ongoing opportunities to accelerate personal, professional, and organizational growth. Every member has access to a dedicated, trusted, and valuable personal advisory board, called a peergroup. Peerscale has 15 peergroups for CEOs, COOs, sales, marketing, finance, human resources, technology, product, and customer success executives.

Peerscale currently has over 200 members that represent over 120 tech companies in the GTA, Whitby, Kitchener-Waterloo regions, including companies like Wealthsimple, TribalScale, and HiMama. The organization says these companies generate $1.8 billion in combined revenues and employ more than 11,000 people.

The name was chosen to better reflect the organization’s goal of collective learning and education through shared experiences.

“Rebranding allowed us to truly define our offering and who we are to our members. With this new brand that more effectively communicates the significant value we deliver to technology leaders, Peerscale is incredibly well positioned to continue the outstanding growth our organization has experienced,” said Mark Jaine, Peerscale board chair and Intelex CEO. “We are proud of the new brand, identity, and positioning, and look forward to another incredible year ahead.”

Peerscale also launched a mobile app for exclusive use by Peerscale members and corporate partners. It provides access to the entire membership base, corporate partners, discounted services, content, and calendar of events.

Jessica Galang

Jessica Galang

Jessica Galang is BetaKit's News Editor. Follow her on Twitter @jessicagalangg or send her pitches to jessica.galang@betakit.com.