Oslerâs 2024 Deal Points Report: Venture Financings captured the state of the Canadian venture market last year, term by term, and deal by deal.
The data told one story. We asked four Osler partners to tell us the rest.
âThe trends and the data points show that Canada is still an amazing place to found a technology company.”
Christian Jacques, Justin Young, André Perey, and Jacob Young help shape the deals that define the market. They work directly with startups and venture funds to structure and close dozens of financings each year. They see what slows a round, what pushes it forward, and what breaks it behind closed doors.
That gives them a uniquely sharp view of what founders are struggling with, whatâs changed, and what it actually takes to get a round done in this market.
We spoke to each of them about the signals theyâre watching, and what founders should carry with them into 2025.
The terms donât lie
For AndrĂ© Perey, the biggest signal from the 2024 Deal Points Report wasnât the volume of deals, it was how they were structured.
According to the report, standard venture terms remained consistent in 2024, including pari passu liquidation preferences,1x liquidation multiples, non-participating preferred shares, non-cumulative dividends, broad-based anti-dilution, and no redemption rights.
âThese were not bad terms,â he said. âTheyâre very typical, consistent market terms. Nothing unusual.â
That stability, he argued, points to a functional, balanced market.
âDuring COVID, there was so much uncertainty that resulted in a lot of complicated structuring terms that were making their way into deals that by and large we did not see through 2024.â
While some companies that raised in 2021 are still navigating inflated expectations, Perey believes the broader market has corrected.
âItâs going to take a while for everybody in the tech ecosystem to stop comparing things to 2021,â Perey said. âBut don’t be under the impression that companies are not getting funded, because they absolutely are.â
Donât let a great deal kill your next one
For Justin Young, the key issue heâs flagging for founders is a lingering mismatch between expectations and market realities, especially when it comes to valuation and control.
âI have some good companies that I work with who thought they were hitting a home run back in 2022, but found it difficult to live up to valuation expectations,â he said.
Heâs advising founders to not get caught squeezing a perfect deal out of this market or fighting for a marginally higher valuation.
âObsessing over your cap table can get you a couple points on founder dilution in your seed or Series A,â Justin Young explained. âBut it can really affect your capacity to raise in subsequent rounds.â
Justin Young also noted how long itâs taking companies to actually close. âFounders tend to be optimists,â he said. âTheyâre used to working backwards from a launch date. But fundraising isnât always that linear. You need to build in more time, not just to get a term sheet, but to actually close.â
He believes that founders thinking about not just the next raise, but the ones after need to focus on âspeed and executionâ above all else.
AI is now a story of its own
For Christian Jacques, 2024 was a year defined by contrast.
âWe were able to close rounds really fast for great companies,â he said. âBut on the opposite sideâwith grade B or grade C companiesâthose rounds took almost three times longer than what it used to take.â
That unevenness shows up in the 2024 Deal Points Report, which found median close times increasing across all stages: 64 days at seed, 80 at Series A, and 70 at Series B. It wasnât that founders werenât getting funded, itâs that the bar to close was higher.
AI financings were among the slowest on paper. But on Jacquesâ desk, they moved the fastest. âMost of the fast-sale deals I closed in 2024 were mostly all AI companies,â Jacques said.
The report described AI as a story of its own in 2024. The median post-money valuations for AI companies exceeded the median post-money valuations for all rounds in 2024, and while AI firms represented 18 percent of the number of financings completed in 2024, they represented 26 percent of all capital invested in 2024.
âThere was a continuous frenzy with respect to AI,â Jacques added. âIt now has its own set of valuations, timelines, and conditions.â
A return to consensus
In 2024, Jacob Young noticed a shift in how financings came together: lead investors werenât willing to go it alone.
âThereâs been a lot more requirement for a full syndication ofâif not the entire round sizeâmost of the round size,â Jacob Young said. âit is an incredible thing to witness where a lead investor not only believes in the company and wants to invest, but that they are able to draw a bunch of other investors to the table.â
That trend toward measured, consensus-backed rounds marked a departure from earlier years. âIn early 2021, you could get a first closing done quickly and clean up the back end later,â Young explained. âNow the focus is on making sure a number of investors have reached the same conclusions about the company before we close.â
The 2024 Deal Points Report reflected that shift, showing longer median close times across all stages and more deliberate syndication. But Young doesnât see this as a red flag, but as a return to discipline.
Amid all the noise, Jacob Youngâs biggest takeaway from 2024 is that Canadian tech companies can still hold their ground.
âThe trends and the data points show that Canada is still an amazing place to found a technology company and to build a business,â he said. âLast year, a lot of voters questioned whether the math still worked for building a business in Canada, but the raw talent of Canadian founders have shown itâs worth it.â
The 2024 Deal Points Report offers one of the most comprehensive views available into how Canadian financings are really getting done.
For a deeper look at the data behind these dynamics, read Oslerâs full 2024 report now.
Feature image courtesy Unsplash. Photo by Romain Dancre. All headshots provided by Osler.