“Scientific 7-Minute Workout” for iOS launched by Toronto’s Endloop Studio

Toronto’s Endloop Studios, founded by Ken Seto and Garry Seto, believe everyone can make time to be healthy. The company has successfully released award-winning apps, namely iMockups and Arcade Solitaire, but today they’ve come forth and launched the “Scientific 7-Minute Workout” for iOS devices.

The 7-minute workout app is optimized for iPhone 5 and can be used on any iOS device – this is for people who “can’t find the time to commit to a gym” and is reportedly “better than jogging for 30 minutes.” Looks like it’s a time saver, but it’ll cost you $0.99 and competes with other “high intensity” 7-minute workout apps.” The app, as expected, is elegantly designed.

There’s 30 seconds worth of exercising, followed by 10 seconds of resting. Here’s the 7-minutes of actual exercises in detail, but there’s animated instructions within the app: Jumping Jacks, Wall Sit, Push Ups, Abdominal Crunch, Step-up, Squats, Tricep dips, Plank, High knees, Lunges, Push-ups and rotations and Side plank.

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After you complete the workout you have the option to share via Facebook. However, a cool addition to the app would to include some sort of achievements/badges beyond the standard “great job.” Plus, perhaps a mobile commerce play that gives users coupons or discounts to a healthly drink, or 10% off at your Yoga store, etc. In addition, completely missing is a community where you can see what others are doing – this will increase adoption and competition. Finally, hopefully Endloop comes out with the option to change the avatar from only a women to several male/female options.

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“As a busy entrepreneur, I know all too well about the importance of staying active and fit. The issue is that there often aren’t enough hours in the day to fit in a typical workout. The Scientific 7-Minute Workout app was created to remedy this.” said Ken Seto, co-founder of Endloop Studios.

Download here via the App Store

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