PostBeyond, a Toronto-based company that allows employees to share corporate content on social media, has raised a $4 million Series A.
The funding was led by Information Venture Partners and Export Development Canada. PostBeyond’s software allows employees to read corporate content on mobile or web, then share it with their personal social networks. PostBeyond said that this allows companies to leverage their employee’s one-to-one relationships at scale.
“With a focus on customer service and expertise, PostBeyond has emerged as the leading partner for global brands such as Molson Coors, Scotiabank, and many others,” said Ivan Tsarynny, CEO and co-founder of PostBeyond. “In the past three years, we’ve secured major clients across North America, Europe, Asia, and Australia, and have grown 2015 year-over-year sales by over 300 percent. With this funding, we can accelerate our growth even further.”
The company is using the funding to expand customer engagement resources and accelerate product development.
“Through smart growth, PostBeyond has been able to continually attract top-tier enterprise clients who understand the value that employees play in building their brand,” said Robert Antoniades, co-founder and general partner of Information Venture Partners. “The platform has emerged as the preferred choice for large enterprises of over 5,000 employees, reporting a significant increase in employees sharing and earned media value.”