Jiffy on Demand raises $3 million to continue US expansion

Jiffy

Toronto-based Jiffy on Demand has raised $3 million in follow-on financing.

The round was led by Golden Venture Partners, with participation from Hedgewood, which also particiated $1 million round in August 2016. Angel investing firm Two Small Fish Ventures also participated in this follow-on financing.

The company’s platform allows users to connect with local home maintenance and repair professionals vetted by Jiffy. Users can hire repair professionals at a predetermined rate, while repair professionals can have their marketing, lead generation, appointment scheduling, and payment collection outsourced to the app.

“Jiffy is in a unique position to capitalize on the massive market opportunity to advance home maintenance in a way that hasn’t been explored before,” said Bert Amato, partner at Golden Venture Partners. Amato was an angel investor in Jiffy’s 2016 round. “The company has created a meaningful and highly-desirable product on both sides of the value chain, where both consumers and home service professionals can win.”

The company wants to use the funding for platform development, marketing initiatives and expansion, with a focus on the US. So far, the company has expanded to Boston and is focused on the Chicago market in 2018.

“Boston is at the head of the pack when it comes to hard-working, tech savvy consumers and our platform is perfectly suited to serve the demand of their busy lifestyles,” said Ryan Shupak, co-founder and CEO of Jiffy. “The area’s regular need for property and yard maintenance due to seasonal changes along with the challenge of finding a reliable trade professional on the fly also presents an opportunity to serve an unmet need.”