Entr raises $1.3 million to scale event planning marketplace

Montreal-based event planner platform Entr has raised a $1.13 million seed round with several investors, including iNovia Capital, vice-chairman of Expedia Peter Kern, Telegraph Hill Capital, Interaction Ventures, and Chronogolf co-founder Guillaume Jacquet.

Entr is a platform that helps corporate event planners book what they need to run an event. Users can select from a portfolio of 1,000 venues and vendors across Canada. The company said that by standardizing the information available across its offerings, it becomes easier for companies and associations to source, compare, and book verified spaces and suppliers such as caterers, equipment, A/Vs, and entertainment.

To date, the company has achieved upwards of $2 million in bookings.

“Anyone who has ever organized an event understands how much this industry is unstructured. It’s challenging and time-consuming to access pricing details, availabilities, and accurate information,” said Emeric Noel, co-founder at Entr. “Entr aims to create a new standard for event planners.”

Co-founders Noel and Marc-Antoine Bonin launched Entr’s first beta a year ago. To date, the company has achieved upwards of $2 million in bookings from companies like Airbnb, Element AI, and Michael Kors.

“The Entr team has executed exceptionally over the last year,” said Luis Gutierrez Roy, managing partner at Telegraph Hill Capital. “They have built a platform that provides a lot of value to event organizers and this is shown by the top companies they have as customers. There are significant opportunities to grow in Canada and other countries given the fragmented market.”

In the short term, the capital will be allocated towards expanding across Canada while continuing building its product and optimizing the user experience. It’s also hiring a dozen new positions in sales and software development.