Pivoting and iterating is a crucial process when starting up. By talking to people, researching, and developing a service or product, what your original idea may have been can be something completely different than when you launch. As she worked to create Awake Labs, Andrea Palmer found which niche was right for her.
“The more people we talked to in the autism community, the more we learned we could have a huge impact.”
Awake Labs is an autism health company committed to empowering those living with autism. Passionate about creating social impact, quantified health care, and democratizing technology, Palmer is changing lives through entrepreneurship. In 2016, she was awarded with the Startup Canada Award Young Entrepreneur Award in the BC and the North Region. Earlier in the year, she represented Canada among 30 of the world’s leading startups as the Canadian winner of Start Tel Aviv, a global competition organized in Canada by Startup Canada and the Embassy of Israel in Canada.
In this week’s #StartupPodcast, listen as host Rivers Corbett talks to Palmer about technology applications in healthcare, lessons learned from international investors, and how young entrepreneurs can make the most of global opportunities.
The Startup Canada Podcast Show is a production of Startup Canada, a grassroots, entrepreneur-led movement to bring together, celebrate, and give a voice to Canada’s entrepreneurship community. On the podcast, award-winning entrepreneur host Rivers Corbett speaks with the movers and shakers of Canada’s entrepreneurship community to give a glimpse into the future of business, and share insights on everything from social innovation to the future of work, investing, and why we need to think bigger to take our businesses global. Join Rivers Corbett for new episodes every Tuesday airing at 10 AM ET for lessons, trends, and opportunities in entrepreneurship from Vancouver to Fredericton; and Israel to Peru.
You can find every episode of The Startup Canada Podcast Show at www.startupcan.ca/podcasts/.