Slyce recently secured $12 million in funding and acquired Drivetrain Agency and Pounce. Prior to this news the Toronto-based formed a partnership with US-based retailer Tilly’s that brought the “Tilly’s SNAP SHOP” come to life. Today, Slyce, has continued its foray in the United States with the launch of a the “Snap. Find. Shop.” with Neiman Marcus.
The terms of the partnership were not disclosed. Slyce is a visual product search platform and is becoming a Canadian success story in the e-commerce and retail space. The company has created a name for themselves as being “The Want Engine.”
“Today, most online shopping begins with search – either through key words or navigating filters, and as they say, a picture is worth a thousand words.” Says Wanda Gierhart, CMO, Neiman Marcus Group, “Visual search removes hurdles, taking you directly from inspiration to gratification. In essence, Snap. Find. Shop. is a revolutionary way to service our customers at any time and any place.”
Mark Elfenbein, President & CEO at Slyce said, “Slyce has often been described in the media as the ‘Shazam for Stuff’ and this integration with Neiman Marcus offers users that highly-intuitive, one-click, snap-to-result experience for luxury fashion. With this partnership, the Slyce platform is able to flex its muscles and deliver on the promise of visual search – in the curated fashion landscape.”
