Indiegogo Canada Moves in to MakeWorks, Will Collaborate on ‘First of its Kind’ Campaign

Indiegogo is moving its Canadian offices to Mike Stern’s MakeWorks coworking space dedicated to both physical and digital startups. The collaboration will also see MakeWorks launch a crowdfunding campaign “in direct partnership with Indiegogo Canada to continue to build out the vision for the space.”

Although we’re still scratching our heads over why the phrase “first of its kind” was used in a release, it did said it will be offering a range of perks “not typically found in crowdfunding campaigns: personalized laser engraved goods, sponsored school field trips, 3D printing workshops and other surprises currently being planned with Indiegogo.” Moreover, the anticipated funding will contribute to “hold more workshops for the community, expand the equipment that is available to the startups, as well as financing a potential second location.”

MakeWorks is a 10,000 sq ft. studio located in a restored shoe factory, which includes a coworking area, prototyping lab, makerspace and large event hall for community meetups and hackathons. MakeWorks is designed to provide the Toronto startup community with “a new kind of space that will provide the tools and community needed to thrive in both the digital and physical markets.”

“It’s an amazing space and full of innovators,” said Indiegogo’s Ayah Norris.
The two organizations said that MakeWorks’ “diverse collection of members” will reap the benefits of having in-house access to the “largest global fundraising site’s” mentorship. “Whether they want advice on their campaign or are just curious about crowdfunding, Indiegogo will be one desk away,” said Norris.
MakeWorks is now home to over 30 startups, including Orchard, a unique marketplace for used smartphones. Sprout Guerilla just joined and is creating a ‘moss-graffiti’ startup “revolutionizing” how buildings create green space. Most recently, Pawly joined the community. Winners of ‘Startup Weekend Global’, Pawly created a robotic dog companion that could be controlled through a mobile app.
“Toronto needed a new kind of shared work space catered to the next generation of startups, products and services. We built MakeWorks to serve a more diverse group of startups, and the feedback so far has been overwhelmingly positive,” said Stern.
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