Its that time again, where Hootsuite emails us about how they’ve hit a gazillion users, and then we relay the information.
Well, actually it’s nine million users that the Vancouver-based social media dashboard platform has reached. Hootsuite also announced that it has added 186 new Enterprise customers and growing its App Directory to over 90 integrations since its launch in late 2011. The acquisition of social analytics solution uberVU in January helped drive demand for HootSuite’s Enterprise solution, which now has more than 1,300 customers, including 744 of the Fortune 1000.
The company also announced that it hired 112 new employees in Q1, bringing its employee count to over 500.
HootSuite’s first quarter of 2014 also saw the addition of nearly 20 new integrations to HootSuite’s App Directory, including uberVU, Google Drive, Kapost, Dropbox, and Chinese apps Sina Weibo, Tencent Weibo, Sina Weibo Analytics and Tencent Weibo Analytics. The HootSuite App Directory currently offers over 90 apps and partner integrations, and has seen over 1.4 million installs. The most popular business apps are Marketo, Salesforce and Zendesk.
“Growing adoption of HootSuite Enterprise in Q1 shows that social is playing a huge role across large-scale global organizations,” said CEO Ryan Holmes. “For the rest of 2014, we will stay focused on forming even more strategic partnerships and developing innovative solutions that help our customers evolve with the pace of social business.”
The company might be claiming the throne as Canada’s most successful startup.
In January, HootSuite acquired uberVU, an innovative social analytics solution. HootSuite and uberVU help organizations understand the value of their social relationships and drive more meaning from the conversations happening on social media.
HootSuite’s Security and Compliance Managed Services was launched in Q1 as well, a solution for enterprises to protect their brands from internal and external threats. It creates a secure and complete environment for policy management and enforcement across entire companies, with social asset audits, situational simulations, and profile monitoring.
The company also announced HootSuite Labs during SXSW, a team focused on developing the next generation of social technologies. Labs develops disruptive products and promotes lean innovation that provide customers with tools to maintain an unfair advantage against competition.
